Friday 2 July
An Irish Quality Food and Drink Award is a powerful endorsement of your product. Winning an Award doesn't stop after you've been presented your trophy. It is a high-powered marketing tool that you can use to promote your product line and increase your sales.
All finalist and winners receive free access to the Irish Quality Food and Drink Awards logo, this can be used across all marketing collateral. Our logo is often used in local and national press as well as across social media platforms and on product packaging.
Throughout the year the awards are covered by our Trade Media Partner, Retail News. Click on each front covers to see the award coverage.
We see quite a significant change in rate of sale after we put an Irish Quality Food Awards logo onto our packs. You can really see where consumers come looking for high quality products
To have that label on our product I think makes our product stand out that little bit more. It’s going to give our customers a huge amount of confidence that they know the amount of passion we put in our product and it’s verifying that and it’s saying we know what we are doing.
The Pip and Pear range is proudly made in Ireland and so winning such a prestigious award for our high quality dishes is something we are incredibly proud of. The Irish Quality Food Awards are widely known and incredibly respected within the food industry, this award has been a great benefit for our brand and business.
We have been producing great product for a number of years and award like this further enhances the confidence that we have in our bakery and our team.
Our success in the Irish Quality Food and Drink Awards helped to open the door for us to this very exciting business opportunity with Aldi and with a number of other potential clients in the Republic.